Creativity Innovation Consultant, Innovation Books

Innovation and the Art of Implementation: Dealing with Creatives

By Robert Brands | April 19, 2016 |

Building an Innovation Team with Creatives Robert’s Rules of Innovation: A 10-Step Program for Corporate Survival lays out a fundamental framework of 10 Key Imperatives to help businesses create a structured, repeatable innovation process. Building upon this fundamental framework, the recently published Robert’s Rules of Innovation II: The Art of Implementation delves deeper into how…

4 Lessons on Innovation from the “Queen of HSN”

By Robert Brands | March 22, 2016 |

The “Joy” of Innovation: What We Can Learn from the Story of Serial Innovator and Entrepreneur Joy Mangano Producer David O. Russell’s most recent movie, Joy[1], begins with a title card appearing on the screen announcing this dedication: “Inspired by the true stories of daring women. One in particular.”[2] That one particular woman is Joy…

A Whack on the Side of the Head: How You Can Be More Creative

By Robert Brands | July 4, 2009

Author: Roger von Oech Date Published: 12/01/1998 Random Page from the Book Consumer Review Summary Description: Revised and expanded for the 1990s, here is the bestselling creative-thinking classic written by America’s foremost creativity consultant.