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Innovation(3)
Crowdsourcing, Culture and Tools Summit
Doubletree ,Orlando, FL
http://www.worldrg.com/showConference.cfm?confCode=MW10005
Part 1, Day 1 Dec. 9
Imperatives to Create Sustainable Innovation: From Inspiration to Net Reward
Robert Brands (www.www.innovationcoach.com )
Explored and shared the Barriers, Requirements and Ten Imperatives to Create and Sustain Innovation based on “Robert’s Rules of Innovation” (Wiley)
Nice opener letting attendees participate and discuss requirements creating “Robert’s Rules of Innovation” in reverse before sharing.
Building Culture of Innovation (Kelli Shuter MWH Global) http://www.mwhglobal.com/
MWH focuses on innovation and value to Customers.
Innovation at all levels
Challenges: Speed, Resources, Silos, Ops Boundaries, Influence
First Define Innovation! Define Frame work, Fill the gaps
New Ideas to create Value. Six building blocks:
Ideation, Production, Distribution, Community & Engagement, Reward & Recognition and Measurement
Key to address what’s in it for me
Funding /Resources and Tool for support
Intranet tool supporting 6 building blocks
IdeaHub Idea Management system, Post, Vote, Talk about, See -go forward
Visibility, Access and Communications are key for sustaining innovation communities: Who else should know
Organizational network analysis
Innovation Mandate
Learning:
-Not fully understand innovation ecosystem
-Not linking performance system
-Challenge too broad
-Not making strong enough ties to KM organization
Idea Jams: Using Company Wide Events to Drive Employee Participation and Collaboration (John Johnson Pepsico) http://www.pepsico.com/
Innovation through Community; Communities Types: Flash hours, Jam 3-5 days, Contest 1 week to 3 months, Always Open 24/7/365
72 hours, Grassroots, walking the talk and Mobilize
“Drink your own Champaign” beta test yourself
Pre, Event, post elements, like any optimal ideation event
Prepare, Promote, Participate, Identify, Extract, Explore
Ideation preparation is key
Convert interested Individuals into Active participants…communication is key
Challenge Brief; Focus and Clear, ideation tools
Allow broad unintended idea to be captured
Drive participation with Rewards, Best off…. Top overall idea, Top voter, most active, I Club member…reward involvement
Ranking & Game Mechanics, star voting, Posts, Veto…
Key to success rests on qualified judging panel
Extract most promising and reward
Voting by Peers to proceed
Making ideas actionable
Innovation cycle at pepsico: Identify, Ideate, Prototype, Incubate, Build/Launch, Leverage back to Identify
Knock out Criteria, Threshold Criteria
Voting Panels create agreed upon parameters by idea…best way
Utilizing Human Resources and a Lean Continuous Improvement Process to Build and Cultivate an Innovation Culture (Mike Riegsecker)
http://www.menashapackaging.com/
Cultural journey to deliver profitable growth through innovation: Path to Innovation Culture :Strategy-Engage HR-Invest Time & Resources-Results
Champion HR Manager…
Innovation is like chasing white bunny rabbits, key is process and calendar planning
Many Lean Innovation initiatives
Kaizen innovation events
Results, Created new mfgr process, Innovative sales models, new financial models etc.
This PM:
Motorola’s Think Tank Idea Exchange
Turning Open Innovation into Business Results
Krft on Innovating How we Innovate
Using the Allience Framework to Develop High Quality Collaborative Relationships
Efficiently Integrating New Tools to facilitate an Innovation network
Follow us on Twitter #i310 and @innovationrules