A Fine Line: How Design Strategies are Shaping the Future of Business

Author: Hartmut Esslinger
Date Published: 6/29/2009
Price: $29.95

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Description: “A breath of turbo-charged fresh air that doesn’t regurgitate the ego-maniac CEO’s selective memory or an outside expert’s misinterpretations. Hartmut explains innovation through the lens of design, and it’s about time we gained his valuable perspective.” —Guy Kawasaki, former chief evangelist, Apple and co-founder of Alltop.com