Creating Competitive Advantage: Give Customers a Reason to Choose You Over Your Competitors
July 23, 2009
Author: Jaynie L. Smith Date Published: 4/25/2006 Price: $19.95 Editorial Review Consumer Review Summary Description: Why should I do business with you… and not your competitor? Whether you are a retailer, manufacturer, distributor, or service provider – if you cannot answer this question, you are surely losing customers, clients and market share. This eye-opening book reveals how identifying your competitive advantages (and trumpeting them to the marketplace) is the most surefire way to close... Read more »
The Innovation Zone: How Great Companies Re-Innovate for Amazing Success
July 21, 2009
Author: Thomas M. Koulopoulos Date Published: 3/25/2009 Price: $27.95 Random Page from the Book Editorial Review Consumer Review Summary Description: The Innovation Zone demonstrates that most dynamic innovations are not a single stroke of brilliance and great, new products but are a disciplined, easily-learned business process that includes an organizational incubator that supports and sustains the practice of turning ideas into breakthrough innovations. Debunking nearly all other books’ approach... Read more »
Bricklin on Technology
July 21, 2009
Author: Dan Bricklin Date Published: 5/04/2009 Price: $29.99 Random Page from the Book Editorial Review Consumer Review Summary Description: In a world that divides us, technology creates connection. Cell phones, e-mail, digital cameras, personal Web sites—they all join us, however tenuously, to what we value. Is connectivity what we’re willing to pay for? Should technology be our servant or a tool that helps us do other things? What can we really learn from Napster? What would intelligent standards... Read more »
The Blue Sweater: Bridging the Gap Between Rich and Poor in an Interconnected World
July 21, 2009
Author: Jacqueline Novogratz Date Published: 3/03/2009 Price: $24.95 Random Page from the Book Editorial Review Consumer Review Summary Description: From Publishers Weekly Novogratz combined her twin passions for banking and philanthropy after she left a lucrative corporate banking position to work with women’s groups in microfinance, the pioneering banking strategy that won Muhammad Yunus a Nobel Peace Prize in 2006. Her work merging market systems with development and social empowerment led... Read more »
How The Mighty Fall: And Why Some Companies Never Give In
July 21, 2009
Author: Jim Collins Date Published: 5/19/2009 Price: $23.99 Editorial Review Consumer Review Summary Description: Decline can be avoided. Decline can be detected. Decline can be reversed. Amidst the desolate landscape of fallen great companies, Jim Collins began to wonder: How do the mighty fall? Can decline be detected early and avoided? How far can a company fall before the path toward doom becomes inevitable and unshakable? How can companies reverse course? In How the Mighty Fall, Collins confronts... Read more »
What Would Google Do?
July 21, 2009
Author: Jeff Jarvis Date Published: 1/27/2009 Price: $26.99 Random Page from the Book Editorial Review Consumer Review Summary Description: From Publishers Weekly This scattered collection of rambling rants lauding Google’s abilities to harness the power of the Internet Age generally misses the mark. Blog impresario Jarvis uses the company’s success to trace aspects of the new customer-driven, user-generated, niche-market-oriented, customized and collaborative world. While his insights are... Read more »
Say Everything: How Blogging Began, What It’s Becoming, and Why It Matters
July 21, 2009
Author: Scott Rosenberg Date Published: 7/07/2009 Price: $26 Editorial Review Consumer Review Summary Description: Blogs are everywhere. They have exposed truths and spread rumors. Made and lost fortunes. Brought couples together and torn them apart. Toppled cabinet members and sparked grassroots movements. Immediate, intimate, and influential, they have put the power of personal publishing into everyone’s hands. Regularly dismissed as trivial and ephemeral, they have proved that they are here... Read more »
Free: The Future of a Radical Price
July 21, 2009
Author: Chris Anderson Date Published: 7/07/2009 Price: $26.99 Editorial Review Consumer Review Summary Description: From Publishers Weekly Starred Review. In the digital marketplace, the most effective price is no price at all, argues Anderson (The Long Tail). He illustrates how savvy businesses are raking it in with indirect routes from product to revenue with such models as cross-subsidies (giving away a DVR to sell cable service) and freemiums (offering Flickr for free while selling the superior... Read more »
Innovation Myths and Mythstakes
July 21, 2009
Author: Timothy Coffey, David Siegel, Mark Smith Date Published: 6/01/2009 Price: $39.95 Random Page from the Book Editorial Review Description: The all-new book that explodes the myths about innovation, while turning conventional wisdom upside down, is here. Finally, an entertaining and useful book on innovation that is that is written in an innovative style – beginning with the fact that the book s Afterword comes first. How many of these business-killing myths do YOU (and your boss) still... Read more »
Hidden Champions of the Twenty-First Century: The Success Strategies of Unknown World Market Leaders
July 21, 2009
Author: Hermann Simon Date Published: 6/10/2009 Price: $34.95 Random Page from the Book Editorial Review Description: What do Tetra aquarium supplies, Elector-Nite sensors, and Nissha touch panels have in common? They are typical “hidden champions,” medium-sized, unknown companies (with annual revenues under $4 billion) that have quietly, under the radar, become world market leaders in their respective industries. Hermann Simon has been studying these hidden champions for over 20 years,... Read more »
Innovation Evolution
