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Innovation in a Reinvented World, + Website: 10 Essential Elements to Succeed in the New World of Business
August 28, 2012
A step-by-step guide to the 10 essential and practical skills a business needs to innovate and thrive in uncertain times The reinvented world of business will profoundly impact America’s leaders and workers in the decade ahead. Companies capable of transforming their organizations during this period of “Great Disruption” will thrive in the reinvented world however, the reverse holds true as well. Innovation in a Reinvented World reveals how transformation occurs when business leaders and... Read more »
Audio Book Release of “Robert’s Rules of Innovation”
January 23, 2012
“Robert’s Rules of Innovation: A 10-Step Program for Corporate Survival” by Innovation guru Robert Brands is now available as an audio book in a 4 CD set or downloadable at https://www.cdtdigital.com/rroi/index.php In his book Robert Brands provides a step-by-step guide to implementing and sustaining Innovation in the workplace. His ideas are distilled from over 25 years of hands-on experience as an Innovation leader. Brands has successfully delivered on his goal of bringing “at least... Read more »
Happy Holidays
December 20, 2011
Happy Holidays! Read More →
FEATURED BOOK: Stoking Your Innovation Bonfire
October 25, 2010
Stoking Your Innovation Bonfire: A Roadmap to a Sustainable Culture of Ingenuity and Purpose Author: Braden Kelley Price: $25.16 Random Page from the Book Editorial Review Consumer Review Summary Description: Want to recapture your organization’s original innovative spirit? Stoking Your Innovation Bonfire helps you remove the obstacles that have crippled the innovation superpowers that made your organization successful in the first place. Helps you identify the blockages hindering innovation within... Read more »
Innoveer of failleer!
June 30, 2010
AMSTERDAM - Cassettebandjes, beeldbuizen, floppydisks: ze veroverden de wereld, maar zijn ook weer razendsnel uit het dagelijks leven verdwenen. Elk product en elke dienst zal, na een eerste succes, onherroepelijk wegzakken. Alleen door nieuwe activiteiten te blijven ontwikkelen, wordt een bedrijf toekomstbestendig en kan het duurzaam groeien. “Als je niet innoveert, sterft je bedrijf uiteindelijk.” Maar hoe innoveer je succesvol? “Door elke afdeling, iedere medewerker, tot in de haarvaten... Read more »
The 50 Most Innovative Companies
April 19, 2010
For the first time since Bloomberg BusinessWeek began its annual Most Innovative Companies ranking in 2005, the majority of corporations in the Top 25 are based outside the U.S. The reason: the new global leaders coming out of Asia Read more Read More →
Failure To Launch: Leadership Vacuums and Overcoming Barriers to Innovation
April 16, 2010
You want to innovate. You want your company and people to embrace new ideas, get ahead of the curve – and competition. You want to be progressive, thoughtful and creative. But you’re stymied by barriers to innovation that get in the way. They bog down your team, repel creativity and leave the organization wanting for more. Projects can’t get started. Initiatives don’t leave the gate. There’s a general failure to launch. For some organizations, innovation is the much sought-after... Read more »
Invitation to participate
January 28, 2010
Successful innovation comes when a holistic or “Total Innovation” approach is applied. Often individual imperatives are missing or in place but lack or miss others. What are your barriers to Innovation, what is missing, lacking or weakest area? Click to participate: http://innovationcoach.brightidea.com/ideas Read More →
‘Is This Yours?’ In The Innovation Process, The Answer Defines Ownership
January 13, 2010
“Excuse me, is this yours?” If someone asked members of your Innovation Team about “ownership” of a current initiative, would individuals reply, “Yes”? Or would the people involved point to the team leader, the CEO or someone else – someone other than themselves? Would they reply, “No, that’s his”? I spoke recently with a CEO of a consumer products company who expressed disappointment that an idea for an exciting new wrinkle in sunglasses technology had faltered. In doing so, others... Read more »
Practical takeaways of the 2009 Open Innovation Summit Presentation
December 10, 2009
Key points of the presentation by Robert Brands, entrepreneur and innovation coach, from the foam business success story and derived “Robert’s Rules of Innovation ™ ” presented at the 2009 Open Innovation Summit in Orlando last week. 1. Greater returns result when innovation addresses multiple dimensions rather than focusing on one area such as product innovation. Innovation must be applied on a broad spectrum encompassing process, finance, delivery, etc.. According to the Doblin... Read more »





