Measure Innovation Efforts in Leading and Lagging Indicators (KPI)
How will you measure success?
Innovation is ultimately about Return on Investment. It’s critical to use leading and lagging Key Performance Indicators, and observe and measure time spent on each segment of the new product development (NPD) process to see how it’s progressing. Leading Metrics used in the industry can include ideas generated, ideation sessions held, number of patents filed, and for lagging new products released, and percentage of sales due to new products.