Small Biz Radio Host Jim Blasingame with Robert Brands
February 28, 2012
Robert Brands joins Jim Blasingame on the Small Business Advocate radio show to discuss how to inspire Innovation. As the life cycles of innovations get shorter and shorter each year, it is truly an “innovate or die” world for businesses everywhere. Consumer expectations drive the need to innovate, and Robert Brands shares the best practices for bringing about that change in an organization. Innovation is all about passion, and is not for the faint of heart. As an innovation leader, you have to... Read more »
Managing the Uncertainty of Open Innovation
February 21, 2012
One of the hottest topics in business management today is open innovation. The concept uses an open business model for companies to “co-innovate” with their partners, suppliers, and customers – in order to accelerate the rewards of innovation. For example, a small or midsized company develops a game-changing new idea and works with a larger company to bring the product to market. Through the collaborative relationship of open innovation, companies are able to leverage new ideas and products,... Read more »
Top Ten Tips for Selling Your Idea to Executives
February 7, 2012
Besides possessing creativity and resilience, the best innovators are the ones who can effectively communicate and “sell” their ideas to upper management. Innovators often have to get executive approval for support on a new product or venture. No matter how good an idea is it will not sell itself. The most important aspect of communication is to know your audience. In the case of an organization, know the structure, who the decision maker is, and who their influencers are. An innovator must speak... Read more »
Innovation Evolution
