Business Week Column: Innovation Made Incarnate

Much of Apple’s success relies on the inspiration CEO Steve Jobs has fostered in employees. Here are seven steps to turn inspiration into innovation

By Robert Brands

See: www./innovation

When Apple (AAPL) unveils its iSlate in late January, the tablet computer will be just the latest wowing of the world by the pioneering computer company. With its iPhone, iPod, and MacBook laptops, plus the original Macintosh computer itself (and the “1984” TV commercial that pitched it), Apple’s innovation has changed technology—and the people who use it.

http://www./innovate/content/jan2010/id2010017_541888.htm