Empathy Loves Company
December 30, 2008
Dev Patnaik, founder of innovation strategy firm Jump Associates, discusses how businesses can really expand their reach if they take the trouble to look at things through their customer’s eyes.
The Year in Innovation: 2008
December 23, 2008
BusinessWeek’s New York innovation team discuss the main themes and trends of the past year, from disastrous financial innovation to the proposed remodeling of health care
The Net Generation Grows Up
December 17, 2008
Don Tapscott, author of ‘Grown Up Digital,’ describes how business leaders must adapt to a new, hyper tech-savvy generation. He also discusses the effect this young group had on the 2008 election and will continue to have on the incoming Administration.
Nestle’s Collaborative Strategies
December 9, 2008
Nestle has been working with art students and emerging-market researchers to develop new products and branch out to new audiences. Helmut Traitler discusses how the Swiss-based company approaches “open” innovation to help Nestle grow.
Five Traits of Innovative Companies
December 3, 2008
Rajesh Chandy discusses his study on business innovation, highlighting the five ingredients of successful companies.
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