Branding Stories

December 27, 2005

Why did Dove’s “Real Women” ad campaign make such a splash? Because it broke one of the golden rules of the advertising business: Only sexy models sell. Dove’s ads featured everyday women — not supermodels, or even models, for that matter.

Pixar at MoMA

December 20, 2005

A new exhibit at the Museum of Modern Art pulls together drawings, paintings, sculpture and, of course, films from throughout animation studio Pixar’s 20-year history.

Bruce Sterling

December 13, 2005

Bruce Sterling, the word-slinging science-fiction author from Texas, planned to write a book set in an age of ubiquitous computing — in which every object is embedded with an RFID tag and can communicate with every other object.

The Studio As Schoolhouse

December 6, 2005

Contributing editor Andrew Blum talks to two architects who have recently set up fellowship programs within their studios: Moshe Safdie and Rafael Viñoly.